The product range of this growing and internationalizing domestic company includes radio-controlled, drones, rc cars and miniature models, as well as accessories and spare parts for radio-controlled.
Thanks to the comprehensive product selection, online store and affordable tax-free prices, without advertising, contacts had come from as far away as russia. In addition to the surveys, the products had also been sold to russia, so now hobbylinna wanted to try and boost sales to our neighbor to the east. We wanted to do the construction at low cost and carefully without any big risks. Often, when a company wants to go international, it first wants to find out the demand. This was exactly
What it was all about this time
The starting points for sales growth in russia were good. Hobbylinna’s competitive advantage is that the company can sell products to russians asia email list without vat. Product prices can be 18% cheaper, so the company is also a tough challenger for local companies in the same field. In addition, they have a good contract with posti, which enables fast and affordable deliveries from finland to russia.
Landing page and yandex advertising campaign tailored for russians
At the beginning of the
Project promoting internationalization
Hobbylinna’s website, which is actually an online store, was thoroughly reviewed. It was suggested to the client to Optin List make their own landing page, or ländär, tailored for russians. The mere existence of a page is not enough, so at the same time it was presented to promote ländar in yandex, which is the largest and most popular search engine in russia. It was decided in this way to seek visibility in russia and to see how the sale of online store products develops with the help of advertising.
Right from the start, the project was quite uncomplicated and simple from the customer’s point of view. We did the technical implementation ourselves for